VISIT_Florida-Ad

Drivers Welcome, Eh?

We are very proud of our team for the full-page advertisement they designed and had published in a national Canadian newspaper last week on behalf of our client VISIT Florida.

As seen in the screen capture taken from The Globe and Mail on Thursday, April 4, 2013, the ad warmly addresses the repeal of a recent Florida bylaw which required all foreign citizens to carry international drivers permits in order to legally operate motor vehicles within the Sunshine State. Florida loves Canadians and the top banner, “Drivers Welcome, eh?” conveys this sentiment in a simple and clear manner.

To learn more about the situation and the advertisement, you can also watch a video clip during the news segment on CP24 here.

 

PRDrivers Welcome, Eh?